I am currently staring at a photo sent to me by a crying woman. She’s sobbing on the phone. She spent $300 on a “Valentine’s Special” from a local photographer she found on Facebook Marketplace.
The photo is tragic.
She’s sitting on a bed that looks like it hasn’t been made since the Carter administration. The lighting is yellow—that sickly, jaundice yellow you get from cheap hotel lamps. And the angle? The photographer shot it from below.
Nobody looks good from below. Nobody. Unless you are trying to count the client’s chin hairs, you do not shoot from the floor up.
“Can you fix it?” she asks me. “Can you edit it?”
No. I cannot fix it. You cannot polish a turd. You can put glitter on it, but it’s still a turd.
I hung up. I feel bad for her. I really do. But this happens every single day. People panic. They want to do something “sexy” for their partner, or maybe just to feel good about themselves after a breakup. They Google “best boudoir photographers near me” and they pick the first person who doesn’t charge a mortgage payment.
Big mistake. Huge.
Finding a photographer isn’t like buying a toaster. You aren’t comparing specs. You are handing someone the keys to your self-esteem for two hours. If they crash the car, you don’t just lose money. You lose confidence. You feel ugly.
And that feeling sticks. It sticks like tar.
The “Natural Light” Scam
If I see one more bio that says “I am a natural light photographer,” I am going to scream.
Listen to me closely. “Natural light photographer” is often code for “I don’t know how to use a flash.”
The sun is unreliable. It moves. It goes behind clouds. It sets. If you book a shoot for 4 PM and a thunderstorm rolls in, a real pro grabs a strobe light and makes the sun happen. A “natural light” amateur panics. They crank up their ISO until your skin looks like grainy sandpaper.
When you are looking at portfolios, look at the shadows. Are they messy? Do the eyes look like black holes?
A professional controls the light. The light does not control the professional. If their portfolio only has photos taken in a grassy field at sunset, run. Boudoir happens indoors. Usually in the dark. If they can’t light a room, they can’t light you.
The “Jack of All Trades” is a Master of None
You go to their website.
Tab 1: Newborns. Tab 2: Weddings. Tab 3: Real Estate. Tab 4: Boudoir. Tab 5: Pet portraits.
Stop. Close the tab.
You cannot be good at everything. It is impossible. Shooting a house is not the same as shooting a woman in lingerie. The angles are different. The psychology is different.
If they are shooting a dog in the morning and your naked butt in the afternoon, they are not a specialist. They are a person with a camera trying to pay rent.
You want a specialist. You want someone who only shoots bodies. Why? Because they know how bodies move. They know that if you press your arm against your side, it squishes and looks twice as big. They know to tell you to lift it off your torso. The dog photographer doesn’t know that. The dog photographer is going to tell you to “stay” and give you a treat.
The Portfolio Consistency Test
This is the easiest way to spot a fake.
Scroll through their Instagram grid. Does it look like one cohesive movie? Or does it look like a ransom note made of cut-out magazine letters?
If one photo is bright and airy (white sheets, blown-out windows) and the next photo is dark and moody (shadows, black lace), they are stealing styles. They are buying “presets” from influencers and slapping them on random photos.
They have no identity.
If they don’t know who they are, how are they going to show you who you are?
You want boring consistency. You want to know exactly what your photos will look like before you even walk in the door. Surprises are for birthdays. Surprises are not for when you are half-naked and vulnerable.
The Hotel Room Red Flag
“We can just shoot at the Holiday Inn.”
Gross. No.
First of all, carpet patterns in hotels are a crime against humanity. Second, the lighting is garbage. But mainly? It’s sketchy.
Professional boudoir photographers have studios. Or they rent high-end dedicated spaces. They control the environment. They have clean sheets. They have a fan to blow your hair. They have water that doesn’t taste like tap.
If a guy suggests meeting you at a motel off the highway to “keep costs down,” you don’t need a photographer, you need pepper spray.
Legit photographers invest in their business. The studio is part of the experience. It should feel like a sanctuary, not a place where business travelers clip their toenails.
The “Shoot and Burn” Trap
“You get all the unedited images on a USB drive for $150!”
This sounds like a deal. It is not a deal. It is a threat.
Raw, unedited files are ugly. They are flat. They are grey. They show every pimple, every stretch mark, every uneven patch of fake tan.
A photographer who gives you unedited files is lazy. They are handing you the ingredients and telling you to cook your own dinner.
You are paying for the finish. You are paying for the magic. I spend more time editing a photo than I do taking it. I am dodging and burning skin tones. I am smoothing out the background. I am color-grading the shadows to make them rich and velvety.
If they hand you 500 mediocre JPEGs, they hate you. You want 20 perfect images, not 500 bad ones. Quality over quantity. Always.
Pricing: If It Seems Cheap, It’s Garbage
Good boudoir is expensive.
I know. It sucks. We all want a bargain. But think about the overhead. The studio rent. The insurance. The $4,000 camera body. The $2,000 lens. The software. The years of learning how to pose a human body so it doesn’t look like a sack of potatoes.
If someone is charging $100 for a session, they are making less than minimum wage. Which means they are cutting corners.
They aren’t backing up your files. (Imagine losing your session because their hard drive crashed. It happens.) They aren’t insured. They aren’t educated.
You get what you pay for. Do you want the Walmart version of yourself, or the Vogue version?
Trust Your Gut (The “Creep” Factor)
This is the most important part.
Call them. Get on the phone. Hear their voice.
Do they sound professional? Do they sound bored? Do they sound… weird?
You are going to be in your underwear in front of this person. If you get a single bad vibe—just a tiny prickle on the back of your neck—hang up.
There are a lot of “GWC” photographers out there. “Guy With Camera.” They aren’t pros. They are just dudes who want to see women naked. They will offer you free shoots. “Model call!” they say.
Don’t be a guinea pig.
A professional will have a contract. They will have a privacy policy. They will ask you what your boundaries are. They won’t pressure you to take off more than you want.
If they push? Leave. Keep your clothes on and walk out.
Final Advice
I need a drink.
Look, doing a boudoir shoot is terrifying. I get it. I’ve been on the other side of the lens. You feel exposed.
But when you hire a pro—a real, grumpy, perfectionist pro—it’s transformative. You stop seeing your “flaws” and you start seeing art.
Don’t cheap out on this. Wait. Save up. Do it right.
And please, for the love of god, check their portfolio for the hotel lamps.
FAQ
Q: Do I need to know how to pose? A: No. If a photographer tells you to “just do what feels natural,” they are an amateur. It is my job to pose you. I will tell you where to put every single finger. I will tell you to move your chin one millimeter to the left. You just have to listen.
Q: Will you post my photos on the internet? A: Not without your permission. A real pro has a “model release” form. You can check “No.” If you check “No,” those photos stay on my hard drive and never see the light of day. If they pressure you to post, fire them.
Q: I have cellulite/stretch marks/scars. Can we hide them? A: We can light them so they fade, or we can leave them. It’s your call. Lighting hides texture better than Photoshop. But honestly? Most of the time, once you see the final image, you won’t even notice the stretch marks because you’ll be too busy looking at how fire your eyes look.
Q: How far in advance should I book? A: Good photographers are booked months out. If you need photos for a wedding gift in two weeks, you are too late. Rush fees are expensive. Plan 3-4 months ahead.
Q: Should I lose weight before the shoot? A: No. Stop it. You can wait ten years to lose that “last ten pounds” and never do the shoot. A good photographer can pose you to look ten pounds lighter in five seconds just by changing the camera angle. Come as you are. Seriously.


